[Issues and Perspectives] Coercive Marketing: The Chinese Communist Party's Tactics for Penetrating 'Two New' Organizations


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2019-12-16 Last updated: 2019-12-18

With the support of Yolchon-GSIS Emerging Economics, a special lecture was hosted by the Issues and Perspectives on December 17th 2019. The lecture was given by an Associate Professor Zhang Han of the University of International Business and Economics, School of International Relations. The lecturer spoke about “Coercive Marketing” focusing on means of the CCP in penetrating into private enterprises and entrepreneurs, and imposing control over the organization. Through the lecture and discussions with students, topics such as coercive marking and reverse marketing were explained in depth.